What is the toughest part of running any sort of social media campaign? Coming up with new ideas - every day! Marketers are expected to juggle multiple social profiles and keep them up-to-date with fresh posts. It’s tough. Your followers are hungry for new content and you’re expected to deliver on a consistent basis.
But when you constantly recycle the same posts again and again, your social feeds start to feel like Groundhog Day, right?
That’s exactly why brands need to have multiple social media ideas in their back pocket! And here are some thoughts on how to do just that:
Create a daily, weekly or monthly series - on topic
Host a give away
Feature an ask me anything type post
Form an alliance with an influencer!
Share, pin, retweet, regram! Be social.
Video content is where it is at! Create one or two or a handful!
Spotlight your customers!
If you’re tired of posting the same old content, why not give some of these social media ideas a shot? Brands should never feel forced to adhere to a single type of content. With so many options available, your social feed should never feel like business as usual.
Question: What are you going to try today?